True Measure Advisors, LLC
We watch the boring stuff so you don't have to.
Procurement portals. Dealer signals. Five industries' worth of buying intent. A website's worth of copy. We point AI at whatever's too tedious for a human to watch or read every day, then hand your team a scored, prioritized list — not a pile of raw data to sift through.
Our Products
MPSHunters
AI that monitors government procurement daily for print and MPS opportunities.
CrawlCopy
AI-powered content-quality review that crawls your site and scores every page.
Custom AI-Assisted Lead Generation
Beyond our own products, we design and build bespoke lead-generation systems for agencies that need more than an off-the-shelf tool. Whether it's a system tuned deeply to one industry or built to span several at once, we handle the same core problem: too many sources to watch manually, and no time to do it every day. We've built platforms that monitor dozens of trade publications and news sources daily, score every lead against the signals that actually matter, and deliver a ready-to-act briefing — replacing what used to be hours of manual research with a five-minute morning read.
Common questions
- What kinds of problems do you solve?
- We focus on one specific type of problem: sources of information that are too tedious for a human to watch every day but too important to ignore. Government procurement portals. Trade publications. Job boards. Website copy. We point AI at the firehose so your team only sees what matters.
- Who are your products built for?
- Our products are built for small and mid-sized businesses and agencies that compete against organizations with bigger research teams. MPSHunters is built for print dealers and managed service providers. CrawlCopy is built for marketing managers, agency owners, and content teams. Custom platforms are built for agencies with specific lead-generation needs.
- What does AI-assisted actually mean in practice?
- It means the AI does the reading, extracting, and scoring — not the deciding. Every lead MPSHunters delivers includes a plain-English summary, a fit reason, and a red-flag check. Every issue CrawlCopy flags includes a specific suggested fix. You spend your time acting on insights, not generating them.
- Can you build something custom for our agency?
- Yes. We have built platforms that monitor dozens of trade publications and news sources daily, score leads against the signals that matter for a specific vertical, and deliver a ready-to-act briefing every morning. If your team has a tedious research or monitoring task eating up hours each week, reach out.